Complex beer, simplified.

For their extension IPA brand, Sierra Nevada has taken a fun approach to craft beer that is full of personality, color and fun. Their individual product websites needed to align with that approach - interactive and engaging, unique and interesting. These sites were designed for unique experiences on both web and mobile to showcase the colorful personality of the Little Things beers and get the consumer excited about the upcoming release of the third Little Things product, Big. Each page has gamified elements, dynamic scroll, and doesn’t mention the words “mouth-feel” once. Bonus!

Check it out.